Email Marketing (Mailchimp) Competition

Current Status
Not Enrolled
Get Started

In this competition, you will connect to real-world email marketing data coming from top marketing platform, Mailchimp. As a professional data professional, you will likely encounter marketing data, so I’m hoping that this contest proves to be a useful learning experience!

This live dataset hosts metrics like email opens, link clicks, click-through rate (CTR) and more. The coolest part of the data is the email activity log. With this log, you are able to track exactly how a subscriber has interacted with the email campaign. Have a great time with this contest, and I look forward to seeing your submission!

Database Connection Info

Username: bielitecontest
Password: Contest100

Make sure to pay attention to the capitalization.

Refer to the following table and column documentation to better understand the data.

How to Compete

Rules and guidelines for the competition.

  • Contest runs from Monday October 11th, 2021 (10/11/2021) 12pm EST through Monday October 18th, 2021 (10/18/2021) 12pm EST.
  •  Build a Power BI report based on the provided dataset. The report can be as simple or complex as you’d like to make it! Entries from all skill levels are welcome.
  • When complete, submit the report here!
  • All entries will be judged on the following criteria, and winners will be announced Friday, June 18th (6/18/2021).
  1. Design
  2. Insightfulness
  3. Performance
  4. Accuracy
  5. Creativity

With these datasets, you can build a unique Power BI model and report that you can share with potential employers, hiring managers, friends and family, or the world! Get started now and take your Power BI skills to a new level!